Starting as well as building a business is not easy. This requires great willpower and perseverance.

What does it take to be successful as an entrepreneur?

– Courage
– Passion
– Willpower
– Perseverance
– Critical faculties
– Social competence
– Resilience

Are you an entrepreneurial type? Take the test!

Are you ready to become an entrepreneur and do you already have some ideas? Then continue here!

Collect ideas
Brainwriting and the 6-3-5 method based on it are ideal for generating many ideas in as short a time as possible. Starting from the known problem statement, you or the team try to unleash the avalanche of ideas.

Copyright: Foundera

Who are your customers?
Decide for which target group you want to develop your solution. In general, the aim is to focus on a niche or a specific customer segment at the beginning and then to develop further segments step by step.

Once you've identified different customers, it's best to think about what problems your customers have. A good tool for this is the Empathy Map. The more exchanges you have with your potential customers, the better you can fill them in! Interviews are very suitable for this purpose.

What problem are you trying to solve?
Another good tool for brainstorming is the problem statement canvas. The goal of this canvas is to formulate a clear problem statement that creates the foundation for your further work.

Copyright: Foundera

Smart-up also offers interesting modules and continuing education courses. Use them to develop your idea further!

Further training offers

In Module 1 “Business Ideas” you can be inspired and above all motivated by successful entrepreneurs who were recently still studying themselves.

  • Info event
  • Duration: 2 hours
  • Time: Spring semester

More information

In the ISA Business Concept module, you will gain insights into the cosmos of entrepreneurship. In addition, you train entrepreneurial thinking and acting. You follow the path from the idea to the business concept and prepare yourself theoretically and practically for various management functions in a startup or for founding your own company.

  • ISA module
  • 3 ECTS
  • Time: mid-September to end of December, every Wednesday evening

More information

Discover the Smart-up Podcast - Idea, Plan, Action!

You can find more tools in the Design Thinking Playbook or online.

If you need further support, it's best to contact Smart-up directly.

"Starting and building a business is not easy and requires great willpower and perseverance."